Dreams make the soul, without the soul, the body is nothing. So, live your dreams
Work your magic on the internet through ezinearticle’s article marketing engine
May 11th, 2008
by Marsha Maung
I did not even realize how remarkable it can be when I started churning out articles on the internet for the purpose of marketing my freelance writing services and posted them on ezinearticles. I am not trying to pull the shoe-polishing tactic here but ezinearticles have given me exposure beyond my own expectations (but to be fair, my expectations were really low to begin with). Small business owners who are looking for explosive exposure on the internet should try out article marketing and one of the best ways to reach far is through ezinearticles.
Frankly, I’ve got accounts with many other article directories, for instance, with goarticles, articledashboard, articlepros, okarticles, and the likes but as one of the leading internet freelance writers today, I think article marketing works best with ezinearticles.
OK, let’s backtrack a little because for some, I can understand, might be a little lost here because the concept of article marketing might be as familiar as dentistry (unless you’re a dentist, of course). Article marketing is a method of online promotion whereby you write informative articles on the topic you are an ‘expert’ in and post them in an article directory. The article gets posted on the article directory whereby lots of other writers post their stuff as well, publishers or owners of other websites reads your article and thinks that it’s worthy of extra eyeballs and post your article (together with your byline and link) into their website.
What you gain through this article marketing process is exposure through the article directory and also link ins from other websites! Perfect solution, don’t you think, because you’re actually leveraging on the popularity of other websites as well. and ezinearticles has got the most extensive database of publishers and writers, so, you’ve got to get yourself an account with them if you’re serious about article marketing.
Now….the thing with ezinearticles is this. They’re pretty strict about the rules of internet marketing. I’ve had some of my articles reviewed and asked to be edited because of some issues, and while it was frustrating, I feel that it’s a good thing. As far as I know, ezinearticles is the only article directory that employs REAL PEOPLE who actually reads through and checks your articles before they approve it. Quality, more often than not, is assured. The strict rules ensures, not only good quality of the articles, it also shows that when your article gets through their stringent scrutiny, it will eventually find its way to the top of some search engine or into someone else’s website or blog.
To do that is not as easy as I would like to think it is. As mentioned, there are sooooo many good writers on the internet today with an account with ezinearticles and they’re all enthusiastic about using the article marketing tactic to gain exposure and market themselves, so you’ve got to make your articles stand out. Forget about those non-sensical stuff that you copy, paste, edit, proof, post…and then pray. They don’t get you anywhere, trust me on this.
What you’ve got to do is to sit down and list down topics and keywords that relates to your industry. Then either sit down to write the articles word by word or hire some freelance writer to do it. lots of my clients do that…they give me the keywords and topics and I sit down and write it for them after researching the topic for them. They would then go through and post it on ezinearticles under their own account.
Leveraging on other website or blog owner’s popularity is one of the most effective methods of gaining ground on the web. Popular website owners or blog owners are picky and finicky about the kind of articles that they post on their websites or blogs. To get them to post your articles on their websites or blogs, you have to write consistently and well.
So, in short, to get exposure, first, get yourself an account with ezinearticles, then write totally awesome articles and then wait for some good news. Oh, on a final note, writing ONE article is not enough. Write everyday if you can, which is what I do. If you don’t have the time or can’t, for Heaven’s sake, hire a freelance writer who’s got the time to write the articles for your ezinearticles account.ABOUT THE AUTHOR
Marsha Maung is an established freelance writer who has mastered the art of writing for the Internet. She is one of the first few Internet freelance writers who delivered original kick-ass copy. At the moment of publication, she's into freelance writing for blogs, articles for search engine marketing, ghost writing books, newsletters and other reading materials. She calls Selangor, Malaysia her home and enjoys playing in the park with her kids, Joshua and Jared. For more information, visit her website at http://www.marshamaung.com and for dirty details on being a mother/writer, visit her blog instead at http://www.marshamaung.blogspot.com